Vision Statement | History | Future | Teams | Referral

Vision Statement

Dolce & Companies Corporation is dedicated to providing superior, customized care through ongoing education and extensive product knowledge. Our main focus is promoting wellness and beauty in every aspect, to each other and our clientele. Through charitable contributions, we strive to improve the world with the dedicated efforts of the entire Dolce Empire. We receive the best training in the industry and above all believe in providing an amazing service, as well as a memorable, life-changing experience.

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History

Dolce began as an idea, a need for continuing education, honesty and commitment to integrity. After graduating cosmetology school in 1999, Brandi Nuttall (only 19 at the time) made the paramount decision to open her own salon and spa and create a company that combined everything she was looking for but could not find in her own career search. With the assistance of a standard loan of $1 million at 12% interest from her father, Brandi gave birth to a salon and spa that would provide: continuing ground breaking education, a culture that breeds the utmost level of professionalism and a welcoming environment that places clients at the very top of the list.

Dolce Salon & Spa first opened its doors to the public February 2, 2002 in the Westcor village just north of Chandler Fashion Center Mall. At 6,000 square feet, every aspect of design was overseen by Brandi herself. Grossing 1.8 million in the first year of existence, Brandi (now 28) was able to pay off her original loan in its entirety only the second year after conception. Dolce Salon & Spa at Chandler began to expand rapidly to what it is today: 40 hair stations, 17 spa rooms, 12 manicures stations, 10 pedicure thrones, a café and an exclusive Dolce suite. Totaling more than 12,000 square feet, Dolce Salon & Spa at Chandler is the largest salon and day spa in the southwestern United States.

2005 brought us Dolce Barber & Spa on December 15th. Dolce Barber & Spa is now one of only two full-service barber and spas in the entire state of Arizona. Dolce Barber & Spa was conceived after the notion that there are some men that will just never be comfortable going into a salon. Because Dolce Barber & Spa caters exclusively to men – every inch of the décor is designed to enhance the male experience. From our individually-controlled plasma screen televisions at each barber station to our gigantic fish tank featuring exotic fish, everyone who steps into this facility will be put at ease. With 8 vintage barber stations, 5 spa treatment rooms, 3 foot treatment thrones and 2 hand treatment stations, Dolce Barber & Spa offers clients the chance to enjoy the sweet difference!

In addition to Dolce Barber & Spa, Dolce & Companies Corporation premiered in North Phoenix in 2005. Our corporate office houses our training facilities and administrative offices.

In 2007, Dolce began a collaboration with Neos MedSpa in order to meet the ever-changing needs of Dolce Salon & Spa’s clients, marking the dawn of Dolce’s growth outside of the original establishment. Unlike franchised operations, Neos MedSpa is built on a solid foundation of research and development, conducted by internal medical personnel and under the direction of Dr. Shaun Parson, Neos' board-certified plastic surgeon.

Also in June of 2007, our second Salon & Spa location opened: a 13,000 square foot salon and spa at the Scottsdale Borgata, featuring 28 styling stations, 21 spa rooms, 10 manicure stations, 10 pedicure thrones, VersaSpa™ Sunless Tanning by MagicTan® and a relaxing cafe for clients.

In September of 2007, Dolce premiered our three-story 29,000 square foot location in Arrowhead, housing both Dolce Salon & Spa and Dolce Barber & Spa, making it the largest salon and day spa in the US. This enormous facility features 62 stylist stations, 21 spa rooms, 14 pedicure thrones, 9 manicure stations, 2 make-up counters, couples suite, steam room, sauna and jaccuzzi. NEOs MedSpa plans to join our Arrowhead location in 2008.

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Future

Dolce is currently considering future locations.

Dolce University – a school housing all industry trades including cosmetology, nails, esthetics, massage therapy, salon/spa management and more – is planned for the future.

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Teams

Each Dolce professional participates on a Dolce Team. These teams are the core of Dolce’s culture and ensure that our clients continue to have exceptional experiences. Our nine teams offer an area of interest for everyone.

Wedding – The Wedding Team specializes in innovative special occasion styling and receives international education to stay on top of the latest trends. Bridal parties are first priority for this team, and they participate in all the bridal and prom fashion shows. In addition, the wedding team organizes Dolce’s participation in bridal expos.

Editorial – Dolce’s Editorial Team specializes in creative arts and focuses primarily on fantasy work. This team is active in hair and fashion shows, internal and external photo shoots and editorial publication. The Editorial Team has been recognized in Hair Wars and the North American Hair Awards (NAHA) as Salon Team of the Year nominee.

Education – The Education Team develops and teaches the education classes for each department. This team teaches the introductory components portion of Dolce Education and coordinates each department's progressive education program. The leaders of this team are the first to attend classes out of the state and country. The leaders then return to Dolce to teach their department what they learned. In addition, this team oversees the Safety Team, which is dedicated to providing staff and clients with a safe environment by coordinating fire exits, first aid and CPR instruction.

Recruitment – The Recruitment Team is responsible for all peer interviewing, hiring and transitioning all new employees into Dolce. In addition, this team speaks and demonstrates at industry trade schools and other career and recruitment functions.

Events & Promotions – This team promotes Dolce Salon & Spa through developing and implementing all Dolce client events. Such events include Sweet Girls Getaway, Massage Your Mate and Bring Your Own Blow-dryer. The Events & Promotion team also handles all Dolce Charity Events and community education nights.

Development – This team is committed to advancing professionals through developmental reviews. The retail team is also a part of the development team and supervises Dolce’s retail lines, ensuring that every Dolce Team Member has a comprehensive understanding of what products to recommend for clients. In addition, this team oversees our opportunity service program in which clients have the chance to receive a variety of gifts and upgrades – courtesy of Dolce Salon & Spa.

Appreciation – This team organizes and executes all appreciation reviews, in which peers tell employees what they are excelling at and what they love about working with them. The Appreciation Team also coordinators monthly icebreakers in which staff members get to know each other better. In addition, the Appreciation Team organizes our semi-annual employee picnic.

Sanitation – The sanitation team is committed to providing staff members and clients with the cleanliest of work environments. By doing random checks, holding progressive sanitation courses and ensuring all daily duties are being carried our, Dolce’s sanitation team aims to not only meet but exceed all State Board requirements.

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Referral Program

Next time you tell a friend about how great Dolce Salon & Spa is, it could result in a $50 gift certificate! For every 5 booked and received client referrals, you will receive a $50 gift card good for any service at Dolce Salon & Spa.

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